Publish shaving seasons as tk in early march.

Create list of rule post ala:
http://thoughtcatalog.com/ryan-holiday/2015/09/minor-rules-to-follow-to-change-your-life/

some rules:

- walk
- take the stairs 
- Use a fan before you use an A/C. 
- When you go into a story to get something specific, ask where it is. Seriously, don't waste your time looking for it.
- State of the art is in the eye of the beholder.
- In less than optimum circumstances, the most useful tool is creativity
- "New" rarely means "improved"
- Innovation alone will not replace beauty.
- Always open/hold the door for other people.

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