diff options
Diffstat (limited to 'old/published/Webmonkey/Monkey_Bites/2007/08.20.07/Wed/youtubeads.txt')
| -rw-r--r-- | old/published/Webmonkey/Monkey_Bites/2007/08.20.07/Wed/youtubeads.txt | 17 |
1 files changed, 0 insertions, 17 deletions
diff --git a/old/published/Webmonkey/Monkey_Bites/2007/08.20.07/Wed/youtubeads.txt b/old/published/Webmonkey/Monkey_Bites/2007/08.20.07/Wed/youtubeads.txt deleted file mode 100644 index 8d206c8..0000000 --- a/old/published/Webmonkey/Monkey_Bites/2007/08.20.07/Wed/youtubeads.txt +++ /dev/null @@ -1,17 +0,0 @@ -Google is rolling out a new ad scheme for YouTube videos which the company claims is far more effective than the ads currently in use. The new YouTube ads, which have been running in limited test form for several months, feature a semi-transparent animated "overlay" at the bottom of the player window. - -The ads show up for about 10 seconds and clicking inside the ad box will insert an "in-video" ad over the top of the current movie. If you decide to watch the ad the original video is paused until the ad finishes or you dismiss it with the close button. - -For the time being Google says the adverts will be limited to the videos produced by Youtube's various content partners -- user-generated content will remain ad-free. - -Arguably much of YouTube's popularity stems from the fact that it was fast and had no ads, which Google seems to recognize given its hesitation to put ads in user uploaded content. So while your movies may be safe for now, don't expect that to last forever. - -However, were Google to begin running ads in user videos, it seems likely that users could expect some sort of revenue sharing model similar to those offered by other video hosting sites that insert ads into your content. - -Another thing that may cause Google some pause when adding ads to user clips is that advertisers could find their content running inside clips they don't want to be associated with -- something that recently plagued Facebook's ad service. - -In other YouTube news, Google is now using YouTube as the primary source of video included in Google News. Bringing YouTube content from partners like CBS into Google News is part of Google's continued efforts to integrate the video service with other Google offerings. - -[via [NYTimes][1]] - -[1]: http://www.nytimes.com/2007/08/22/technology/22google.html?ex=1345435200&en=0625d3df747e5b63&ei=5090&partner=rssuserland&emc=rss
\ No newline at end of file |