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diff --git a/wired/old/published/Webmonkey/Monkey_Bites/2007/06.04.07/Mon/digg.txt b/wired/old/published/Webmonkey/Monkey_Bites/2007/06.04.07/Mon/digg.txt new file mode 100644 index 0000000..8f7192d --- /dev/null +++ b/wired/old/published/Webmonkey/Monkey_Bites/2007/06.04.07/Mon/digg.txt @@ -0,0 +1,19 @@ +Kevin Rose announced at the recent TheNextWeb conference in Amsterdam, that Digg will expand into images and eventually product reviews and more. Rose is hoping the changes will transition Digg from a primarily social news site to a more generalized audience. + +The images section is one of the most requested features for Digg and isn't really much of a surprise, but by hinting that Digg will expanding beyond simply news Rose may risk alienating the sites core users. + +Digg began life as a Slashdot competitor, but has gradually moved beyond the tech and nerd news that remains the staple for Slashdot to include a wide range of topics like politics, videos, sports, business, entertainment, gaming. + +Still, as [Pete Cashmore at Mashable][1] points out, "those categories that have succeeded are those that continue to cater to a young male tech audience: videos, left wing politics (and non-interventionist Republican Ron Paul), gaming and science." + +While Rose and the Digg team would clearly like to pull off a Facebook-like demographic shift to a wider audience, past Digg expansions haven't really done that. + +Cashmore suggests that a product reviews section is far more likely to produce gadget heavy listings than a wider Amazon-like cross-section since gadgets are what appeal to Digg's core users. + +Still, even if the site fails to draw in a wider audience, Digg is undeniably good at unearthing obscure posts on a range of subjects and the new categories will likely continue and expand that trend. + +Here's the video of Rose talking via video at TheNextWeb conference courtesy of YouTube user BlueAceNL: + +<object width="425" height="350"><param name="movie" value="http://www.youtube.com/v/Wyi05G_zI3Q"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/Wyi05G_zI3Q" type="application/x-shockwave-flash" wmode="transparent" width="425" height="350"></embed></object> + +[1]: http://mashable.com/2007/06/02/kevin-rose-digg/ "Kevin Rose: Digg Expanding to Images, Restaurant and Product Reviews"
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