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diff --git a/wired/old/published/Webmonkey/Monkey_Bites/2007/07.16.07/Fri/ask.txt b/wired/old/published/Webmonkey/Monkey_Bites/2007/07.16.07/Fri/ask.txt new file mode 100644 index 0000000..c1ff5c1 --- /dev/null +++ b/wired/old/published/Webmonkey/Monkey_Bites/2007/07.16.07/Fri/ask.txt @@ -0,0 +1,25 @@ +[Ask.com][5] has announced it will release a new privacy tool, AskEraser, which will allow users to stop Ask from storing any information at all about user searches. With Google under fire for its [meaningless cookie policy change][4], Ask has stepped forward to give searchers a reason to move away from the Googlopoly. + +When AskEraser is enabled, Ask.com will not retain any of the data it typically stores during a search. As it is now the site stores the search query, IP address, incoming URL as well as cookie-based information. + +We looked at Ask's new [integrated search results][1] a couple of months back and [came away impressed][2] and with Google seemingly unwilling to respect user privacy, Ask is looking even more like an attractive alternative. + +Jim Lanzone, Ask.com CEO [says in the press release for AskEraser][3]: + +>AskEraser is a great solution for those looking for an additional level of privacy when they search online. Anonymous user data can be very useful to enhance search products for all users, and we're committed to being open and transparent about how such information is used. But we also understand that there are some who are interested in new tools that will help protect their privacy further, and we will give them that control on Ask.com. + +For those who don't worry about privacy, keep in mind last years screw up at AOL which exposed data on about 650,000 searches and remember that New York Times reporters successfully tracked down one of the searchers, based solely on the data exposed by AOL. + +In addition to the user pro-active AskEraser, the company plans to change its privacy policy and says it will no longer link search queries to IP addresses after eighteen months. + +With AskEraser, Ask.com becomes the only major search engine to offer users a way to control data retention and search history at the time of their search. + +AskEraser should be available in the U.S. and U.K. by the end of the year with rollouts in global markets starting early next year. + +[1]: http://www.wired.com/software/webservices/news/2007/06/new_search +[2]: http://blog.wired.com/monkeybites/2007/06/ask_redesign_hi.html +[3]: http://www.irconnect.com/askj/pages/news_releases.html?d=123324 +[4]: http://blog.wired.com/monkeybites/2007/07/new-google-sear.html +[5]: http://ask.com + +&
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