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Mozilla has launched a new Facebook application designed to promote the Firefox browser. ["Rock Your Firefox"][2] lets you share your favorite Firefox add-ons and see which add-ons your friends are using, all from within the pristine walls of the Facebook network.
The content more or less mirrors that of the normal Firefox add-ons directory -- you can browse and search add-ons -- but adds the social aspect which means you can discover new add-ons through your Facebook friends (provided they have the app installed).
Unfortunately, Rock Your Fox doesn't pull in user reviews or have any way for Facebook members to comment on the apps. Perhaps at some point Mozilla can work out a way to feed in the reviews and comment threads from official add-ons site.
There's nothing particularly ground breaking about Rock Your Firefox (other than its cheesy name, doubtless meant to appeal to Facebook's younger audience), but it should serve as a nice promotional tool for Firefox.
Mozilla has stepped up its Firefox evangelism in the past year or so with a number of [branded browsers][1] and outreach programs like the new Facebook app.
[via [Mashable][3]]
[1]: http://blog.wired.com/monkeybites/2007/07/firefox-partner.html
[2]: http://www.facebook.com/apps/application.php?id=2255900050
[3]: http://mashable.com/2007/08/06/firefox-facebook/
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